Explaining the Cookie Cutter Dilemma of Copy and Paste Systems
Of all the problems that copy and paste systems face, the cookie cutter dilemma is by far the most obvious. If you haven't heard of it already, you will eventually, as it is a problem that has been and probably always will be present in copy and paste systems. Suffice to say, for any copy and paste system to be successful, it needs some way around this issue.
All said and done, the 'cookie cutter' dilemma simply refers to the fact that all the users of a given copy and paste system are going to be following the same 'mold'. In a nutshell, they're going to be using the same ingredients - whether that takes the form of articles, advertisements, or even website templates. Naturally, this is going to produce the same end result for each and every single user of a given copy and paste system.
Can you imagine what that would be like? Can you imagine if you had a thousand other people who were using the exact same website as you, targeting the exact same keywords you were targeting, and using the exact same advertisements you were using? Needless to say, you'd end up competing against all the other users of the copy and paste system, and you'd all be competing with the same tools too!
Basically, you could very well find that a copy and paste system is not as effective as it should be simply due to this sort of competition. Forcing users to compete with each other (and every one else out there too!) is simply not a good way of setting up an internet based business. In fact, it is a sure way to fail at doing so.
Sadly, the nature of copy and paste systems mean that all the users inevitably end up copying and pasting the same things. Similarly, if training is provided, then all users also end up marketing through the same avenues. Trying to use exactly the same tools to market within exactly the same places makes each and every user appear simply as a 'clone'.
Frankly, the only argument against the cookie cutter dilemma is the fact that due to the internet being so vast, there are ample opportunities out there no matter how many users end up using the same system. While this may be partially true, it does not detract from the fact that marketing is very often a question of being original - and cookie cutter solutions are not original at all.
As time has passed there have been several copy and paste systems that claim to have overcome the cookie cutter dilemma. Whether or not this is true is another question entirely.
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